Fireman Sam and his fellow firefighters help to protect the little Welsh town of Pontypandy. In fact, I was amazed to discover that they have done so since 1985 when the show was first screened on Welsh television! A recent surge in popularity has seen a large number of best-selling toy and merchandise tie-ins that kids continue to love.

The bestselling Fireman Sam backpack seems to be a particularly popular first schoolbag in the school my kids to go to, and this is backed up by the fact that (at the time of writing) it is the current best-selling Fireman Sam product, according to several of our featured retailers.

The range is enormous, from the backpacks, pyjamas and dress up outfits to the vehicles, playsets and puzzles, the Fireman Sam range is here to stay.

Fireman Sam Toys

		Fireman Sam Fireman Sam Giant Activity Floor Puzzle Save 2.50 Have fun putting the pieces together with your friends 35 pieces 18 large pieces.Age 3 years		£7.49 More Information
		Fireman Sam Collectable Soft Toy Fireman Sam This Fireman Sam Collectable Huggable figure can be taken on any fire fighting adventure. Perfect for any Fireman Sam fan.Collect them all.		£7.99 More Information
		Fireman Sam Fireman Sam Transfer Activity Book Just scribble and then peel to reveal your transfers Pages 24 Dimensions 270x215mm Format Colour and Activity Age range 3		£3.99 More Information
		Fireman Sam Fireman Sam Bumper Activity Book Join Fireman Sam and his friends in this exciting Bumper Activity Book From mazes and counting to colouring and dot to dots, this book is packed full of Fireman Sam activities and puzzles. Together with over 50 colourful stickers of everyones favouri		£3.99 More Information
		Fireman Sam Fireman Sam Animal Rescue When Lion the cat gets trapped down the towns wishing well, its Fireman Sam and the Pontypandy fire crew to the rescue		£3.99 More Information
		Fireman Sam My Fireman Sam Magnet Book Allows you to help Fireman Sam save the day by using the character and vehicle magnets to complete the story.		£6.99 More Information
		Fireman Sam Fireman Sam Pocket Library Emergency Sam and the crew race to the rescue in six exciting new stories. Pages 8 per book Dimensions 90x90mm Format Board Age range 2		£4.99 More Information
		Fireman Sam Fireman Sam Helmet with Sound Become one of the fire fighters of Pontypandy with the Fireman Sam Firemans Helmet. Press the button on top to hear the theme tune of the show and character phrases.		£14.99 More Information
		Fireman Sam Fireman Sam Sound the Siren Emergency Sound Book Fireman Sam and the Pontypandy fire crew are called on to help with many emergencies, from a cat stuck in a tree to a bus nearly falling off a cliff. Jupiter the fire engine races to each scene with sirens wailing Pages 12 Dimensions 210x210mm Format		£5.99 More Information
		Fireman Sam Collectable Soft Toy Boat Rescue Sam This Fireman Sam Collectable Huggable figure can be taken on any fire fighting adventure. Perfect for any Fireman Sam fan.Collect them all.		£7.99 More Information